I’m beginning to suspect that Gillette wants to send consumers screaming in the opposite direction. And generally speaking, that’s not a winning business plan.
Go out there and slay the day 💪🏼📸Glitter + Lazers pic.twitter.com/cIc0R3JfpR— Gillette Venus (@GilletteVenus) April 3, 2019
Slay the day?
If this gal doesn’t drop about a hundred pounds the only thing she’ll slay is herself.
But apparently the geniuses at Gillette knew most people would see that picture and hurry for the exits. Because they felt the need to explain themselves.
Venus is committed to representing beautiful women of all shapes, sizes, and skin types because ALL types of beautiful skin deserve to be shown. We love Anna because she lives out loud and loves her skin no matter how the “rules” say she should display it 💙— Gillette Venus (@GilletteVenus) April 4, 2019
If Gillette really loved Anna, they would refer her to a qualified doctor and nutritionist.
Morbid obesity is a death sentence.
It increases your risk for heart disease, diabetes and a myriad of other health problems.
For Pete’s sake, just posing for that picture probably had her heart going like a jackhammer.
And I got news for you, Gillette. You’re not supposed to “represent beautiful women of all shapes, sizes and skin types,” you prats.
You’re supposed to sell razors – preferably to women who can actually see their legs while they’re shaving.
And this ain’t the way to sell razors – as one tweeter pointed out with this poll in the replies:
As near as I can figure it, Gillette has decided it wants to be the razor of choice for flaccid Beta males and fat chicks.
And that seems like a rather limited niche market.
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